web design · web development · copywriting · ai image generation

Polaris Lawyers

WordPress migration for a personal injury law firm.

Polaris Lawyers engaged me to modernise their website and strengthen its client focus.

The project included a comprehensive site architecture review, consolidation of pages to streamline navigation, and a full content rewrite to improve clarity and drive action.

The project involved migrating their WordPress blog across to Squarespace, and creating a suite of AI-generated images featuring Australian landscapes and the Polaris (North) star to enhance the firm's visual identity.

Key enhancements included embedding the Josef Legal help bot across key pages, integrating SEOSpace for improved search performance, and leveraging SquareKicker and a range of plugins for advanced design features.


How I helped

  • Squarespace website design and build

  • Migration of WordPress blog to Squarespace

  • Site architecture review and consolidation

  • Full content rewrite

  • AI image generation

  • SEOSpace and SquareKicker integration

  • Website testing and training

 
Previous
Previous

Self Determination Fund

Next
Next

Van Toledo Group