↳ THE PROBLEM

Most websites don’t fail because of technology or design.

They fail because the structure is confusing, the content is messy, and no one has stepped back to ask how the whole thing should work.

 

↳ HOW I HELP

Every engagement starts the same way: with your users, and with the questions that should have been asked before anything was built.

 

↳ WHEN TO ENGAGE ME

This work is usually needed when:

  • you're planning a redesign but don’t trust the brief

  • the site has grown and no longer makes sense

  • internal teams can’t agree on what’s wrong

  • content has accumulated without structure

  • you're about to spend significant money and want to make better decisions first

 

↳ SERVICES

Four ways to work together, depending on how clear the problem already is.

 

Working with smaller businesses

For smaller businesses and founder-led organisations, Website Builds & Support offers a well-structured site without a full strategy engagement.

↳ SELECTED WORK

A cross-section of projects: from national peak bodies to Pacific infrastructure engineering.

See all work
See all work

  • Angela Sdrinis Legal

    More —

  • Coalition of Peaks

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  • Marine & Civil Maintenance

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  • Northern Territory Indigenous Business Network

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  • Self Determination Fund

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  • Polaris Lawyers

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↳ WHO I WORK WITH

Organisations with a website problem they can't quite name, including
industry associations. professional service firms. government organisations. health & allied health providers. First Nations organisations. education and training providers. purpose-led not-for-profits.

 

↳ ABOUT LAURA

15+ years working across content, UX and websites. A UX Diploma. A track record of complex, high-stakes work for organisations ranging from small businesses to national peak bodies.

I'm currently available for senior UX, digital strategy and web content roles, as well as embedded contracts and project-based strategy work.

Get to know me
Get to know me

  • “Laura is a bit of a unicorn in the web development space - a rare combination of technical expertise and creative intuition. I recommend her to everyone and hope the have more reasons to work with her again. I truly think she is the best in the business for small business.”

    – Nicole and Dane, Bluey House

  • “Laura has a talent of picking up on the essence of her client's business and translating this into a visual creation. My website has provided me with an outstanding platform to publish my offerings on the internet.”

    – Barbara, Yoga with Harp

  • “As a new business we needed a website that was beautiful, functional and which integrated with our booking and payment system…She built us a beautiful website which perfectly matched our brief and our budget and is a key reason our business thrived from the day we opened our doors.”

    – Lisa Allwell, Seed Yoga + Wellness

  • “Thank you for creating such a clean and easy-to-look after website for my new business! You made the process so simple and guided me through the myriad of decisions and choices to come up with a solution that works for my business and me.”

    – Patricia, Continuity Matters

  • “I felt overwhelmed by the prospect of developing my own web page but Laura was able to turn my ideas into a professional, user-friendly website that generated business immediately. Let Laura steer you from aspirations to a website you’ll be proud to own and grow business from.”

    – Ginny, Mumability

If your website is unclear, overgrown or no longer doing its job, I can work out what needs to change.

get in touch
get in touch